Ocoa is making history as it becomes the first Dominican American-owned hair care brand to enter Ulta Beauty.
Great news — Ocoa, a startup that previously received support from Berks LaunchBox, has launched at retailer Ulta Beauty: its full curl-care collection went live online and in 464 Ulta stores on August 24 (with an additional 101 doors added in late September). Sisters Cory and Nicol Varona — who immigrated from the Dominican Republic when they were in middle school — formulate the line with clean ingredients inspired by their homeland (like mango butter, avocado and hibiscus flower extract), and the brand’s mission is to encourage Latinas to love their curls and themselves. Ocoa is on track to hit seven figures this year and has reported 400% year-over-year growth compared with 2024. Please join us in congratulating Cory and Nicol on this tremendous milestone and read the full story for details and their inspiring founder journey! (Beauty Independent)
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